Katherine Lazaruk is a professional presence expert who helps leaders and their teams walk the walk, talk the talk and look the part.

She is passionate about achieving gender parity in her lifetime and through her coaching, consulting, and speaking. She works with women and champions of women to get more women into senior leadership faster. Recognizing that we are currently in a shifting paradigm, she works within the system to change the system for teams and individuals alike to create a kinder, gentler, and more effective world.

Katherine holds degrees in Voice Performance and Education and holds her second-level international designation of Certified Image Professional (CIP) with the Association of Image Consultants International (AICI) and her Professional Certified Coach (PCC) designation with the International Coach Federation (ICF). She has also been Vice-Chair of the Women’s Leadership Council Advisory Committee with the Greater Vancouver Board of Trade and served for six years as the Secretary of the AICI Canada Chapter Board. She has been a member of the nominations committee for the YWCA Vancouver Women of Distinction Awards and volunteered with two of their programs for women, sharing her expertise on professional presence, and currently serves on the Global DEI Committee for AICI.

Katherine lives in Vancouver and spends her spare time singing with an eighteen-piece vintage jazz big band, writing and publishing books of “long stories in short poems” (katherinelazaruk.com), and hanging out at concerts and movies with her husband and her wide circle of friends. She enjoys challenging conversations, is relentlessly curious, and can be slightly irreverent from time to time.

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